Rear Window Media News & Blog
MINNEAPOLIS, MARCH 2, 2010 –Many fleet operators opt to use their vehicles to advertise their products and services via on-vehicle advertising. Having multiple vehicles on the road in different locations can allow for ample viewing of their business messaging. Rear Window Media™ (RWM) takes this initiative to the next level with it’s eye-catching, cutting-edge and cost-effective technology solution. The company has recently expanded it’s private network service to offer incentives for fleet vehicle use, including built-in vehicle tracking, and special rates for AFLA members.
RWM offers an innovative mobile, GPS-enabled digital signage solution. This proprietary solution allows private network subscribers to control and deliver relevant, real-time marketing messages to the public on the rear window of their vehicles while they are on the road. The solution is first to market and unlike any other form of digital advertising.
Private network subscribers are finding this solution to be a very precise, efficient and unique way to reach their target markets. GPS based delivery allows for a revolutionary way for fleet operators to reach local audiences. An easy to use web interface allows private network subscribers to remotely view, update, and manage their own campaigns, as well as track vehicle movements, for a low monthly subscription fee. Vehicle messaging can be prescheduled based on the GPS location of each vehicle, or can be pushed out live in real-time. Additionally, since the digital ads change every ten seconds, fleet operators can opt to resell space to generate additional income.
AFLA members enjoy special rates and other fleet vehicle operators can contact Rear Window Media™ for customized package solutions.
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REALTORS® Magazine | Daily Real Estate News | February 24, 2010
Marketing Idea: Rear Window Signage
Real estate professionals now can market to their target audience with digital signage displayed on the back windows of their own vehicles. The GPS-enabled billboards from Rear Window Media allow subscribers to control and deliver relevant, real-time marketing messages while they are on the road. The monthly fee they pay gives them the ability to remotely view, update, and manage their own marketing campaigns.
Additional income potential is possible by reselling space, since the digital ads change every 10 seconds. “I love working with this technology,” attests Minnesota-based property agent Jamie Ogden. “People always look because it’s something new and different. I can reach a large number of people with different messages, for my different listings, for a much lower cost than traditional marketing and advertising.”
Source: AKA.tv (02/22/2-10)
Click Here to View This Article at Realtor.org
Click Here To Download Information About REALTOR (Private) Network Solutions
MINNEAPOLIS, FEBRUARY 19, 2010 – Rear Window Media announces its new membership with the Intelligent Transportation Society of America (ITS America). ITS America is non-profit organization fostering the use of advanced technologies in surface transportation systems. The organization promotes technologies that improve the safety, security and efficiency of the nation’s surface transportation system.
One of Rear Window Media’s main points of interest is the use of their proprietary technology to assist with important traveler information and community messaging. Rear Window Media offers an unparalleled mobile technology that allows for targeted, location-based messaging (LBM™) with dynamic digital content and real-time updates on, vehicles while they are in transit.
As highlighted by ITS America, a recent GAO study found that nationwide deployment of real-time transportation information programs would generate over $30 billion in environmental, mobility, and safety benefits. Rear Window Media hopes to utilize its membership with ITS America, including the organization’s information, events, and industry research, to continue to develop and market their mobile technology solution toward this goal.
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Real-time, location based advertising is revolutionizing the way Minnesota REALTORS® reach their local markets and drive business.
MINNEAPOLIS, MN – FEBRUARY 22, 2010 – Rear Window Media has expanded its private network service to Twin Cities’ based real estate agents looking to increase their visibility and attract new clients. The Jamie Ogden Team, with Edina Realty, has adopted this solution to market their brand, team of agents, and property listings to the public in an eye-catching, cutting-edge and cost-effective manner. Rear Window Media’s software and service solution allows REALTORS to own their own mobile, “live” digital billboards displayed on the rear window of their vehicles.
Rear Window Media has created an innovative mobile, GPS-enabled digital signage solution. This proprietary solution allows private network subscribers to control and deliver relevant, real-time marketing messages and community alerts to the public on the rear window of their vehicle while they are driving. The solution is first to market and unlike any other form of digital advertising. “The public is really captured by this technology not only because it delivers relevant content, in real-time, based on vehicle location, but it also offers a ‘wow’ factor that many traditional forms of advertising and even basic digital signage can’t offer,” said Jessica Netter, president and founder of Rear Window Media.
Real estate agents are finding this solution to be a very precise, efficient and unique way to reach their target markets. An easy-to-use Web interface allows private network subscribers to remotely view, update, and manage their own campaigns for a low monthly subscription fee. Private network subscribers can control the message content displayed on their own vehicles, and since the digital ads change every 10 seconds, they can also opt to resell space to generate additional income. Rear Window Media’s online reports also track where and when messaging is displayed. “I love working with this technology. People always look because it’s something new and different. I can reach a large number of people with different messages, for my different listings, for a much lower cost than traditional marketing and advertising,” says Jamie Ogden, Minnesota based Edina Realty agent (and former Minnesota Twins player) who has installed a Rear Window Media system in his SUV.
Mr. Ogden states that he “likes to stay ahead of the curve.” “I have lived and worked all over the country and have never seen anything like this. It makes a lot of sense for me. Why would I want my face on a bus bench when I can have my face and my listings right in front of people when they drive?” said Ogden.
Rear Window Media is excited to expand the use of its service and software to the real estate market. Please click here to download information about our private network: Private Network Information.
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To View This Article at Minnesota Business.com, CLICK HERE
Rear Window Media, 711 Hennepin Avenue South, Suite 501, Minneapolis, MN 55403 . 612-455-6103 . info@rearwindowmedia.com . www.rearwindowmedia.com
The Jamie Ogden Team, Edina Realty
The Jamie Ogden Team with Edina Realty is designed to meet all real estate needs with industry-leading, award-winning service. Jamie Ogden was named a 2009 Super Agent by Mpls/St. Paul Magazine, and is a member of the Exceptional Properties division with Edina Realty.
Jamie Ogden REALTOR®
651-245-8768
jamieogden@edinarealty.com
Jamie Ogden is an independent agent with Edina Realty. The views and opinions expressed within this release are those of the Jamie Ogden Group and are not representative of Edina Realty, its agents or affiliates.
Rear Window Media had a great time at the 2010 Edina Realty Expo and we even heard some whispers from many Realtors that our digital advertising service was was the hit of the show.
If your a Realtor, our mobile advertising service is a great way to brand yourself, market your properties and more on the roadways of the Twin Cities.
Rear Window Media wants to thank former Minnesota Twins Player, current Edina Realty Super Realtor, Jamie Ogden (pictured above with RWM President Jessica Netter) for being our resident spokesperson!
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We’re excited that Rear Window Media was featured in the October issue of Minnesota Business magazine.
RWM was part of the Upstart section of the Minnesota Business issue. President and founder Jessica Netter shared her story on how the RWM concept came to be and discussed a lot of the recent buzz around the digital advertising service.
The Minnesota Department of Transportation (MNDOT) studied the effectiveness and safety of messaging on their electronic road signs.
As a electronic messaging and advertising service, Rear Window Media finds this study and information encouraging to the safety of our mobile digital advertising.
The study shows the messaging was not distracting to the drivers and also focused on the clearity of the message.
